SEO Audit Services You Can Actually Act On
Billion Game
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SEO audit services

SEO audit services you can actually act on

SEO audit services diagnose why a website underperforms in search — technical health, content and intent, authority, and increasingly AI visibility — then set out what to fix in what order and why. We deliver audits as working documents: every finding scored by revenue impact against implementation effort, and every technical recommendation written as a ticket your developers can pick up and close.

You have probably received an SEO audit before. Somewhere between 60 and 200 pages, generated substantially by a crawler, colour-coded by severity, organised by issue type. It sat in a shared drive and nobody implemented it. That is not because the findings were wrong. It is because a list of problems is not a plan, tool severity has no relationship to your revenue, and developers cannot ship a PDF.

An anonymised section of a real audit, a sample developer ticket, and three findings from your own site · three business days, no cost

Six findings, two sort orders sorting
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In practice

What the work looks like

Screens from live engagements, with client details removed.

The main view

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Definition

What is an SEO audit?

An SEO audit is a structured diagnostic of a website’s search performance, identifying what is preventing it from ranking, converting, or being cited, and establishing the sequence in which those issues should be addressed. A good audit answers three questions: what is wrong, what is it costing, and what should be done first. Most audits answer only the first.

A typical audit An actionable audit
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The measure of an audit is not how many issues it finds. A crawler finds thousands. The measure is whether the things that matter got separated from the things that do not, and whether anyone could act on the result without a further meeting.

Try it · interactive

When you actually need an audit

Audits get bought for six distinct reasons, and the right audit differs for each. Pick yours and see the modules, the timeline, and the price band we would actually quote.

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Modules we would run
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Delivery
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Typical band
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What is different about this one

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Scope

What we audit

Twelve modules. We scope to your situation rather than running everything by default.

Module Covers Best when
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Most engagements combine three to five modules. Running all twelve on a small site is a way to inflate an invoice, and we will tell you which ones your situation does not need.

Deliverables

What you receive

The deliverable format is the actual difference between audits, so here is exactly what arrives.

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A real ticket, redacted This is what “developer-ready” means in practice
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What we will not send you
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If the honest audit is thirty pages, you get thirty pages. Length is not a quality signal, and we would rather you read all of it.

Process

Our audit process

Four phases. Phase three is the part tools cannot do and the part most audits skip.

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A crawler reports that 4,000 pages lack meta descriptions. It cannot tell you that 3,800 of them should not exist, that the remaining 200 are your highest-converting pages, or that the actual reason traffic fell is a canonical change shipped three months ago. That requires someone looking.

Pricing

SEO audit pricing

Cost scales with site size and module count, not with page count of the document.

01 · What do you need
02 · How big

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03 · Anything else
Estimate
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Get this scoped properly

An estimate, not a quote. Fixed price follows a scoping call, and where requirements are genuinely uncertain we scope a paid discovery first.

Timelines

How long does an SEO audit take?

Recovery audits are expedited, because urgency is the point.

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Log file analysis is the usual bottleneck, because getting server logs out of an infrastructure team frequently takes longer than analysing them. If you can arrange log access before the engagement starts, timelines shorten meaningfully.

Free · three business days

See a real audit before you buy one

You should not buy a document sight unseen. So we will show you one.

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Audit report

Cross-discipline SEO audit

48 findings · 5 disciplines · 22,600 URLs

01Executive summary in one page 02Findings ranked by impact and effort 03The URLs behind every finding 04Tickets with acceptance criteria 05What we would not fix yet
B 68 pages, and a one-page version

What happens next: confirmation within one business day. Sample, findings, and quote within three business days. If your situation does not warrant a paid audit, we will tell you that and explain what would help instead.

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No obligation, and no sales sequence. If a paid audit is not what you need, the reply will say so.

Request received.

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Evidence

Before and after

The same view, before the work and after it.

Before
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The industry norm. A thorough document that nobody could turn into work.

After
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Same findings, written as tickets with owners and acceptance criteria.

Our stack

Billion Game runs your work through the same instruments the best in-house teams use.

Licences are on us, and every export we pull from them is yours to keep.

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Be wary of any agency whose reporting is a tool dashboard with their logo on it. Tools measure; they do not decide what matters, and every one of these will happily generate a hundred findings that change nothing. What you are paying for is the judgement about which three of those hundred are worth your developers’ time.

FAQ

SEO audit services FAQs

Anything not answered here, ask us directly.

The uncomfortable one

Some sites do not need an audit. Their constraint is competitive authority or market demand, and no document fixes that. We would rather tell you before you pay than after.

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Read a real audit before you commission one.

Anonymised sample, a sample developer ticket, three findings from your own site, and a scoped quote. Three business days.