Local SEO Services That Put You in the Map Pack
Billion Game
Book a strategy call

{{ col.title }}

{{ feature.tag }}

{{ feature.title }}

{{ feature.copy }}

{{ feature.cta }} {{ feature.cta }}
Local SEO services

Local SEO services that put you in the map pack

Local SEO services are the work that gets a business ranking in Google’s map pack and local organic results for nearby, high-intent searches, through Google Business Profile optimisation, citation consistency, location page content, review generation, and local prominence and citations. Billion Game delivers local SEO as measurable geographic coverage: we show you exactly where you rank across your service area today, then expand that footprint grid square by grid square.

Here is what most local businesses never see. You search your own service and you appear, so you assume you are visible. Google personalises results by device location. Search from two miles away and you are gone. Your customers are not standing in your car park when they search.

Geo-grid scan of your whole service area · 72 hours · no cost, no call required

Geo-grid · “dentist near me” 7 × 7 · 8 km
{{ c.rank }}
Top-3 coverage {{ gridCoverage }} Outside the top ten {{ gridDark }}

{{ gridNote }}

In practice

What the work looks like

Screens from live engagements, with client details removed.

The main view

{{ gTitle }}

{{ gr.label }} {{ gr.hits }} {{ gr.chip }} {{ gr.pct }}
{{ gStatLabel }} {{ gStat }}

{{ gNote }}

{{ gListTitle }} {{ gListCount }}

{{ gListNote }}

{{ gStackTitle }} {{ gStackTotal }}
{{ gw.label }} {{ gw.value }}

{{ gStackNote }}

Definition

What is local SEO?

Local SEO is the practice of optimising a business to appear in geographically relevant search results — the Google map pack, Google Maps, local organic listings, and increasingly, AI assistant recommendations for “near me” queries. It differs from standard SEO because Google ranks local results using three signals that do not apply elsewhere.

{{ s.glyph }}

{{ s.name }}

{{ s.means }}

{{ s.controlLabel }}

{{ s.control }}

Distance is the one people fixate on and the one you cannot change. Prominence is the one that actually decides how far from your front door you can still win, and it is almost entirely earnable.

Symptoms

Signs your local SEO needs work

Tick what you recognise. Each one maps to a specific signal Google is failing to resolve.

{{ checkedCount }} / 10

{{ verdictText }}

See where you rank →
Try it · interactive

Build prominence, watch the pack reorder.

You cannot move your building closer to the searcher. You can out-earn everyone on the other two signals. Switch these on and see what happens to a real three-pack.

med spa near me 3.2 km from you
{{ p.pos }} {{ p.name }} {{ p.meta }}
Map pack ends · nobody scrolls past here
{{ youPos }} Your clinic {{ youMeta }}

{{ packNote }}

Scope

What is included in our local SEO services

Seven workstreams. Every engagement opens with a geo-grid baseline, because you cannot improve coverage you have never measured.

{{ w.glyph }} {{ w.counter }}

{{ w.title }}

{{ w.lead }}

  • ✓ {{ i }}
Grid coverage by distance
At the door
1 km
3 km
5 km+
Profile fixes GBP
✓Correct primary categoryServices and attributes completePhotos and posts currentQ and A seeded
Citations consistency
Core directories94%
Aggregators81%
Industry58%
Duplicates cleared88%
Review platforms monitored
GoogleYelpFacebookIndustry2response rate
Duplicate merge Maps
old listingclaimedsuite B dupemergedclosed branchremoved
Map pack path searcher
Calls
Directions
Website
Messages
AI recommendation near me
NOT NAMED
RECOMMENDED
Assistant mentions near-me prompts
✓ChatGPTAI OverviewsPerplexityApple MapsGemini
 {{ w.linkLabel }} →
Interactive · local AEO

Ask ChatGPT who’s best in your city. You are probably not in the answer.

AI assistants assemble local recommendations from your GBP data, your reviews, directory listings, and third-party roundups. Fragmented entity data and you are simply not assembled.

{{ ai.note }}

AI “Best med spa in Scottsdale?”

{{ ai.intro }}

{{ p.n }} {{ p.name }} {{ p.why }}

{{ ai.sources }}

Process

Our local SEO process

Four phases. You know the deliverable and the timeline for each before we start.

Phase StartEarlyMidLateOngoing
{{ d.counter }}

{{ d.title }}

{{ d.what }}

You receive

{{ d.get }}

{{ d.time }}
⚑

The phase clients underestimate is phase two. Citation cleanup and duplicate removal are unglamorous and slow, and they are also the reason a competitor with a worse website outranks you. Google needs to resolve your business to one confident entity before prominence signals accumulate anywhere.

Deliverables

What you actually receive

Ten concrete artefacts. Everything is yours to keep, including the profile, the citations, and the review system.

✓ {{ d }}
Geo-grid report

Visibility across your whole service area

7 × 7 grid · 8 km · 3 keywords

01Where you rank, square by square 02Who takes the squares you lose 03Profile audit against every factor 04Citation and duplicate status 05The three fixes that move it
B Re-scanned monthly on the same grid
Citation cleanup {{ gPlanCount }}
Calls from Google 4 months +752%
Deliverables

What you receive

The actual documents, not a sample deck built for the pitch.

Geo-grid report

Visibility across your whole service area

7 × 7 grid · 8 km · 3 keywords

01Where you rank, square by square 02Who takes the squares you lose 03Profile audit against every factor 04Citation and duplicate status 05The three fixes that move it
B Re-scanned monthly on the same grid
Report
Profile completeness
Categories and services100%
Photos and posts92%
Citation consistency58%
Review velocity41%

The two lowest bars are why competitors with worse reviews still sit above you.

Priorities
Per-location report · 120 days
Location Was Now
Scottsdale#14#2 Tempe#22#4 Mesa#31#6 Chandler—#9 Gilbert#18#3

Every location has its own profile, reviews and page, so it gets its own row.

Handover
Pricing

Local SEO services pricing

Cost scales with locations and citation cleanup volume, not with keyword count.

01 · What do you need
02 · How big

{{ estSizeNote }}

03 · Anything else
Estimate
{{ estLow }} to {{ estHigh }}
{{ estUnit }}

{{ estScope }}

{{ b.label }} {{ b.value }}
Get this scoped properly

An estimate, not a quote. Fixed price follows a scoping call, and where requirements are genuinely uncertain we scope a paid discovery first.

Not listed? The mechanics are the same for any business serving customers in a defined geography. The audit will tell you which of the three local signals is actually holding you back.

Find your leverage point →
Timelines

How long does local SEO take to work?

Faster than national SEO, because the competitive set is smaller.

{{ t.fix }} {{ t.time }}

GBP changes in particular can move rankings within days, which is why we do those first. Deeper work on your site — technical and on-page SEO — runs alongside it when the site itself is holding the profile back.

Free · 72 hours

Get your free local SEO audit

We scan your actual map pack visibility across your service area and audit your Google Business Profile against every ranking factor we can observe.

  • ✓ {{ a }}
Loom walkthrough Ganesh · screen share · {{ gLoomTime }}
{{ gc.label }}

What happens next: confirmation email immediately. Audit and Loom within 72 hours. A booking link is included if you want to discuss it. If not, keep the audit and work through it yourself.

Do you have admin access to your Google Business Profile?

No sales sequence. If your local setup is already solid, we will say so and tell you what would actually move the needle instead.
✓

Request received.

Check your inbox for the confirmation. Your geo-grid map, GBP audit and Loom walkthrough land within 72 hours — no call needed.
Evidence

Before and after

The same view, before the work and after it.

Before
{{ gf.label }} {{ gf.pct }}

Visible at the door, invisible everywhere your customers actually search from.

After
{{ gf.label }} {{ gf.pct }}

Same business, wider radius. Prominence beating distance is the whole game.

Our stack

Billion Game runs your work through the same instruments the best in-house teams use.

Licences are on us, and every export we pull from them is yours to keep.

{{ s.alt }}
✎

Be wary of any agency whose reporting is a tool dashboard with their logo on it. Tools measure; they do not decide what matters, and every one of these will happily generate a hundred findings that change nothing. What you are paying for is the judgement about which three of those hundred are worth your developers’ time.

FAQ

Local SEO services FAQs

Anything not answered here, ask us directly.

Still comparing agencies? Play SERP Climber — our free game that teaches thirty of these concepts in about twenty minutes.

{{ f.a }}

You probably rank at your own address. Find out where else.

Free geo-grid visibility audit plus a full Google Business Profile review, delivered in 72 hours. No call required.